Instagram rolls out ‘trial reels’ that aren’t shown to a creator’s followers

image via techcrunch.com
image via techcrunch.com

Instagram is officially rolling out “trial reels” to give creators a way to test out new content by publishing videos that don’t appear to their followers. The feature, which launched in testing in May, allows creators to experiment with new ideas and see what performs best without having to worry about how their followers may react.

https://techcrunch.com/2024/12/10/instagram-rolls-out-trial-reels-that-arent-shown-to-a-creators-followers/

Instagram will let you rebuild your recommendations from scratch

image via theverge.com
image via theverge.com

The new feature will be available to users of all ages, including Teen accounts. “We want to make sure everyone on Instagram – especially teens – has safe, positive, age-appropriate experiences and feels the time they’re spending on Instagram is valuable,” Meta said. “We want to give teens new ways to shape their Instagram experience, so it can continue to reflect their passions and interests as they evolve.”

https://www.theverge.com/2024/11/19/24300458/instagram-reset-content-recommendations-from-scratch

Instagram is lowering video quality for unpopular videos

image via techcrunch.com
image via techcrunch.com

The popularity of an Instagram video can affect its actual video quality: According to Adam Mosseri (the Meta executive who leads Instagram and Threads), videos that are more popular get shown in higher quality, while less popular videos get shown in lower quality. In a video (via The Verge), Mosseri said Instagram tries to show “the highest-quality video that we can,” but he said, “if something isn’t watched for a long time — because the vast majority of views are in the beginning — we will move to a lower quality video.”

https://techcrunch.com/2024/10/27/instagram-is-lowering-video-quality-for-unpopular-videos/

Instagram tests forcing users to watch adverts

image via bbc.com
image via bbc.com

“We’re always testing formats that can drive value for advertisers," it said in a statement, adding that it would provide further updates if the test resulted in permanent format changes. One person on Threads called the move "bonkers" – adding that it "seems like an aggressively pushy move to earn more ad dollars for Meta".

https://www.bbc.com/news/articles/c877y6mxdp7o

Threads Gets a TweetDeck-Like Makeover on the Web

image c/o pcmag.com
image c/o pcmag.com

Threads, Meta's Twitter-like Instagram spinoff app, is exploring a new, more engaging look on web browsers that shows multiple columns of pages or feeds next to each other. Meta started testing the new layout for select web browser users on Thursday. "If you’re in the test, you can choose to keep things simple with a single feed, or add separate columns for your favorites searches, tags, accounts, saved posts, and notifications. You can choose to have specific columns update in real time," a Meta representative tells PCMag.

https://www.pcmag.com/news/threads-gets-a-tweetdeck-like-makeover-on-the-web

Bored? Go play this hidden game in your Instagram DMs | TechCrunch

image via techcrunch.com
image via techcrunch.com

To access the hidden game, all you have to do is open up a DM chat, send an emoji, and then click on it. After that, you will be transported to a yellow screen with a paddle and emoji of your choosing. The emoji will move faster as the game progresses and the background color will get darker.

https://techcrunch.com/2024/03/07/bored-go-play-this-hidden-game-in-your-instagram-dms/

Instagram now lets you edit DMs up to 15 mins after sending them

image via techcrunch.com
image via techcrunch.com

The ability to edit your DMs lets you fix a typo or change things around if your message doesn’t quite sound right. To edit a message, you need to press and hold it, and then choose “edit” from the drop-down menu. Once you edit a message, the purple text bubble will have an “Edited” label on top of it to notify the other person that the message has been changed. The feature works similar to Apple’s edit feature for iMessage, which launched nearly two years ago.

https://techcrunch.com/2024/03/04/instagram-now-lets-you-edit-dms-up-to-15-mins-after-sending-them/